46. Use your customer data for advanced digital engagement

Many companies use only a fraction of the power of their digital engagement platforms. They look at the chat channel as a service channel and offers contact on all pages regardless of who the visitor is witch is not the most efficient way.

By linking your CRM to the platform, you can instead make targeted campaigns to customers in specific situations, which results in high conversion,

We give some tips on how you could easily benefit from combining your digital engagement platform and with a CRM.